Blackberries are the most popular smartphone in the world (so far!) Not bad for a company that started 3 years after the market leader (US Robotics nee Palm) already dominated the market space.

What sets the Blackberry apart from every other smart phone is the Blackberry server.

The Blackberry server offers several key, competitive advantages to a smart business owner:

1. Realtime updates
   1. As soon as a contact or appointment is updated in Outlook, it shows up on the blackberries
   2. Whenever someone updates information on the blackberry handheld, it shows up in Outlook
2. Tight Exchange/Outlook Integration
   1. For all practical purposes, an Enterprise-activated blackberry is exactly like carrying outlook in your hands.
   2. All your contacts, appointments, tasks, memos are in your hand.
3. Information Security
   1. If someone loses their handheld, erase it using remote wipe
   2. Fired your salesperson or employee, remote wipe their berry before they leave the property
   3. You never have to worry about your sales person walking out with client lists, or having access to customer data again.
4. Information Consolidation
   1. As a business owner, or sales manager, you can see all your team’s activities from your outlook.
   2. Overlay calendars
   3. Datamine their contacts
   4. Review their task lists etc.,

Like most software vendors, when Blackberry sales talks about the Blackberry Server, they generally refer to the Blackberry Enterprise Server (BES).  This is their premier product, and in use by nearly every Fortune 500, US Congress, etc.  BES is a great product, and it’s expensive.  Starting at $ 3,500+ it’s also overkill for most small businesses.

For the smart, cost-conscious business owner who already has an Exchange or Microsoft Small Business Server running, the Blackberry Professional Server (BPS) is a great alternative. 

All the features of BES for $ 100/user, in 1 user increments. Got 10 employees and only 3 with Blackberries?  Just buy 3 BPS licenses for $ 300 or 8% of the BES cost.

• When you combine the real-time capabilities of a BES or BPS server

• with Cardscan Professional or Cardscan Team Edition

• with Business Card Mastery Pro or Business Card Mastery Team Edition

• with a BCM-trained professional assistant,

YOU CREATE A SALES JUGGERNAUT

Recommended Resources:

Need your Exchange or Blackberry Server setup?  Contact Brainlink.

Want to find the perfect Blackberry?  Read about it first on BerryReview.com

Need a professional who can research your contacts?  Find them here.

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