January 5th, 2010
Never type business cards into your database
They always say "Never start your article with never".
Sometimes though, it’s the right place to start.
The dirty little secret of EVERY networker I know, is that they have piles of cards on their desks. Some put them in boxes, others in rolodexes. Some just shove them into drawers or shopping bags.
Why?
Because each of those cards cost a lot of money. Not to the person who printed them, but to YOU!
You paid the dues to join BNI, Gotham (Le Tip, Executives United, CEO’s Circle, etc).
You invested the time in driving/commuting to the event, and commuting back
You had the courage to meet someone new, start a conversation.
And all that effort resulted in you getting their business card.
Did that close the sale? NO!
Did that help you beat your quarterly sales targets? NO!
All it did was create the start of a new relationship.
And that’s why networkers hold onto the cards they collect.
Unfortunately, just getting the card is NOT enough.
You have to follow up with them – via phone, email, facebook, linked in, twitter, etc.
That’s why you need an organized system for collecting, researching and managing contacts.
Cardscan Executive + Business Card Mastery Pro is that solution.
The hardest part is building the relationship in the first place — and you did it. You got their card…and started a relationship.
Scan that into your database, update it from their vcard or emails.
Have your virtual assistant research them prior to meetings, sales presentations, etc.
And that leads to increased sales, with less effort.
Buy now…operators are standing by 
